A fresh start

Whoosh… time flies when so many things are taking place. Several months have passed since the successful edition of Sustainica & Planet B. The Sustainica project was a personal milestone as it gave me lots of experiences to reflect on as well as new opportunities and ideas.


For 2017 the focus of the Sustainable Lifestyle Initiative is to contribute to conscious entrepreneurship, sustainable development and environmental matters. I partly do that by publishing stories on this blog and through the temporary assignment I currently work on  – the Sustainable Startup Program. Why these topics in particular? After some years in the private sector I developed a personal and professional interest in these fields and some of these experiences I’d like to share with you.

My next post will be about an exiting trip we made to Bukit Lawang in north Sumatra. Stay tuned!

Sustainica 2016 in retrospect

Sustainica is a fact and we are very happy that we brought this 1st edition to ‪#Düsseldorf! Big thank you to the NRW-Forum and all people who supported us!

We’d like to share the first articles, pictures, videos etc. in a series of Blog-postings. Stay tuned for a better, more efficient and… a more sustainable ‪#‎Sustainica‬!

A look back before looking ahead

In the first six month of 2015 we were most of the time busy with fine-tuning the concept of Sustainica. It was (and is) important to define the exact niche market and also what kind of consumer groups we wanted to focus on. In July ’15 the Sustainable Lifestyle Initiative was finally established – the formal kick-off…

Till December ’15 we were primarily busy with finding collaborative partners, establishing a panel of experts, working with dedicated freelancers on the website and marketing matters and we did of course a lot of sales. Herewith an overview of the work we accomplished so far:

  • We already welcomed over 40 participating businesses & designers in the field of Sustainable lifestyle & Innovation
  • We closed partnerships with the NRW-Forum (curating art exhibition Planet B), City of Düsseldorf, UNEP 10YFP Consumer Information Programme, Collaborating Centre on Sustainable Consumption and Production gGmbH (CSCP) and UPS Deutschland
  • We brought together 4 multidisciplinary experts and a team of dedicated freelancers
    We have a partnership with Communication agency O3PR for marketing-and PR campaigns
  • We are partnering with Ecosign-Akademie für Gestaltung in Cologne, the German Federal Ecodesign Award in Berlin and Transnatural from Amsterdam
  • And we welcomed the first speakers for the Conference: Corsus | Corporate Sustainability, Ecosign-Akademie and Natrufied architecture

In 2016 we’re expecting to welcome many more businesses & designers to participate in the fair. We’re also planning to release an extra page on Sustainica dedicated to the conference. Beginning of February we begin with an intensive marketing-and PR campaign with Communication agency O3PR and parallel we start with the planning and positioning of the so far registered companies.

A lot is going on and more to come soon!

Fair, conference & art exhibition

Sustainica 2016 is the first project organised by the Sustainable Lifestyle Initiative. It comprehends an international consumer fair, conference & art exhibition for sustainable lifestyle and innovation.

From June 2 to June 5 2016Sustainica showcases innovative solutions for sustainable living at the NRW-Forum museum in Düsseldorf and is also host of the conference. Over four days, this high-level conference will provide a forum for candid discussion in an effort to widen the sustainability dialogue.

Sustainica Logo LArt exhibition Planet B, curated by the NRW-Forum, runs parallel with Sustainica from 2 June till 21 August. It deals with the profound changes of our planet – it searches for an alternative Plan B.

Communication, inspiration and the exchange of information takes place on various levels of consciousness. Our vision: to inspire consumers about a more sustainable and just society.

The brand Sustainica comes from the word sustainability and is a fictitious name. The logo includes the overarching theme of the project Sustainica & Planet B formulated in one sentence “The art of sustainability”. The logo also includes a triangle – the three pillars of sustainability – the basis of the concept.

Have a look at the project website www.sustainica.org and for questions drop us a line.